Campaign Manager – SugarBush Media Solutions

Campaign Manager allows marketers to measure the value of their campaigns. With powerful tracking and reporting tools, generating weekly or monthly reports is easy. The result is streamlined budgeting and increased campaign effectiveness.

• Measure each individual campaign's cost versus actual revenue generated
• Lower cost of sales by nurturing leads for sales that will convert over time
• Automate complex conditional campaigns that nurture leads and drive revenue
• Plan marketing budgets and track spending across individual or multiple campaigns
• Organize multi-channel campaigns and learn what media works best to improve ROI

Budget Management 

• Manage your budgets across all campaigns and manage your spend precisely.
• Track budgets in any currency and global management of all your campaigns.
• Track and adjust expenses at both campaign and activity level.
• Learn best practices and adapt your expenditures based on results.

Campaign Management

• Manage all Campaigns centrally across all channels; email, SEM, print, direct mail, billboard, radio, tv etc.
• Control activity to meet strategic objectives.
• Gather information on Campaigns in real-time with measurable immediate results.
• Respond to changes when they happen.
• Integrate Nurture Campaigns to create Super-Campaigns.
• Generate more revenue as you engage prospects in conversations