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Improve Your Data. Improve Your Results. Enrich your database with greater customer detail. We'll help you add demographics, psychographics, and other valuable information to make your marketing insights more relevant and your campaigns more successful. Our complete range of data enhancement solutions will make your data more productive. Whether you need to target consumers or businesses, we can uncover revealing information to enhance your data. - E-mail and Reverse E-mail Append: We'll help you personalize and expand your marketing efforts to increase your online sales. E-mail append overlays deliverable e-mail addresses onto your customer file and returns a clean, permission-based list with the highest match rates possible. If you have only e-mail addresses, reverse the process and we’ll help you obtain phone and postal addresses to help enrich your data.
- Phone and Reverse Phone Append: Fill in data gaps to expand customer touch points by adding customer phone numbers to your database where you currently have only e-mails, names, or business titles. If you have only phone records, reverse the process and we’ll obtain e-mail and postal address records.
- Demographics: Target your messaging for higher response by including occupation, home value, marital status, children, income, and ethnicity – even specialized information like whether a household is Internet-connected.
- Psychographics: Reveal customer preferences, lifestyles, and hobbies by adding psychographic details to your data.
- Firmagraphics: For business to business marketing, we can add SIC Codes, sales volume, business site type (headquarter vs. branch office), employee size, or contact names.
Comprehensive Data Hygiene Solutions Improve deliverability and stop sending your information to the wrong prospects. Our data solutions group leverages a range of data hygiene solutions to help you acquire exact and correct addresses, update your files, and much more. You’ll lower mailing costs and improve response rates by keeping your data clean, capturing more clients, and retaining existing customers. Data Consolidation and Standardization We'll ensure your addresses are standardized to meet United States Postal Service requirements. From address validation and correction to standardizing address components, we’ll help you establish an effective and efficient data maintenance program. - Data Consolidation and Standardization: Validates and corrects address components, ZIP+4 codes are enhanced, and more.
- The National Change of Address (NCOA): Updates mailing lists with the latest change of address filed with the USPS.
- Maximum Change of Address (MaxCOA): Updates mailing lists with the latest change of address data filed with the USPS, PLUS two previous addresses and moving data for the last 60 months.
- Delivery Sequence File (DSF): Checks mailing lists against the complete, exact address for every delivery point served by the USPS.
- Delivery Sequence File (DSF) - Second Generation: Checks and corrects mailing lists against the complete, exact address for every delivery point served by the USPS.
- Locatable Address Conversion System (LACS): Updates rural addresses to city-style addresses.
- Coding Accuracy Support System (CASS): This system improves the accuracy of 5-digit ZIP, ZIP+4, carrier route, and delivery point bar codes.
- Deceased Processing: Enables mailers to eliminate deceased individuals from their mailings and prevents disturbing members of the deceased's household with unwanted mail.
- National Do Not Call: Easily comply with the DNC rules regulated by the FTC and FCC with our efficient and simple compliance services.
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