Automate & Simplify Promotion, Registration & Management of Multiple Events
Hosting one promotional event may be manageable by anyone’s standards. Multiple events occurring in the same time space, however, can become quite complex. SugarBush Media Solutions' event manager technology automates and simplifies the management of multiple events, from promotion through participation - for everything from webinars and seminars, to trade shows, conferences, training sessions and more.
Transparent measurement of event-generated leads is provided.
Further complicating the challenge of effective multiple-event management is the question of measuring effectiveness. For example, if your company is hosting a seminar and a trade show simultaneously, how will your marketing department differentiate which event drove more interest? With our event manager solution, problems like these are easily solved, and you’ll experience additional advantages as follows:
- Save time: Utilize an automated platform for managing all phases of each event, including demand creation, registration, and fulfillment processes
- Create customized invitations: Attract attendees, with automated confirmations, reminders and follow-ups after each event
- Seamless integration: Event pages are embedded within your company website and branding elements
- Promote events: Leverage search engine optimized content, customized invitations, and the ability for one person to quickly register multiple attendees
- Analyze event responses in real time: Make changes midstream to optimize attendance
- Eliminate duplicate messages: Ensure that only one message is sent per individual to avoid aggravation
- Nurture high-potential leads: by scoring them and creating customized marketing programs, or turning over to sales for quick follow-up
